Posts Tagged "Twitter"

Thoughts on #280

November 10, 2017

Too long for a scannable Tweet (especially in the age of 6-second ads and even shorter attention spans), too short for a half-decent blog post. If we wanted more words, we’d go to Facebook or Medium. For now, #280 is…

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Can we expect Twitter’s Timeline to become more algorithm-based?

September 2, 2014

TechCrunch reports that Twitter may be shifting toward a more algorithmic approach in user timelines. According to the article, Twitter is currently experimenting with a new algorithm that measures the “velocity and momentum of interest” in tweets, and then “surface…

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Twitter Favorite

Twitter Tweaks its Timeline: Experimenting with Favorites

August 19, 2014

The Next Web reports that Twitter is has begun testing a few tweaks to its service. Some users of the popular microblogging social platform are now seeing tweets favorited by other users appearing in their timeline. While this testing has…

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Measuring Social Media ROI: Three Essential Campaign Metrics

August 4, 2014

As with any marketing strategy, its crucial to measure the impact of your social media marketing campaign. One of the great strengths of social media marketing is that most platforms provide marketers with a wealth of dynamic analytics tools to…

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Using Twitter as a Customer Service Tool

July 9, 2014

Keeping your customers happy is essential to the long-term success of your business. In the digital age, word-of-mouth marketing is bolstered by the viral impact of social media. If you’re able to provide customers with an exceptional experience and deliver…

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The Top 3 Most Common Social Media Mistakes in 2014

July 2, 2014

Social Media marketing is one of the most rapidly growing advertising mediums in the world. According to the Social Times, Social Media marketing budgets are projected to double in the next five years. Despite the burgeoning boom of Social Media,…

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Twitter Testing a New Way to ReTweet

June 25, 2014
  Twitter is reportedly experimenting with a new way to retweet that allows users to reference original tweets without exhausting their precious 140 character limit, according to an article by TechCrunch. Currently, Twitter features a “Quote Tweet” option, that “grabs...
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Facebook Updates Pages…Again.

June 5, 2014

Facebook Pages are getting a lot more personal. The social media giant recently released a plan to “revamp” the look of its Pages, moving to a one-column design that is oddly reminiscent of users’ individual profiles. Facebook has said that…

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Sweet Silence: Twitter unveils new feature to filter out the noise

May 13, 2014

Yesterday, Twitter rolled out its newest feature, Mute. The new feature allows users to selectively silence users, without unfollowing them. When you mute a user, their posts will no longer appear in your Twitter feed. You will also no longer receive…

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Want To Target Young Adults With Your Social Strategy? Stick with Facebook.

May 9, 2014

If you’re trying to reach young adults, your best bet seems to be Facebook, according to a recent poll by the Harvard Institute of Politics. The poll, which surveyed a sample of over 3,000 18 to 29-year-olds, revealed that the…

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